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WHY WE'RE
(PRODUCT)RED
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Overview How (RED) Works
Every day, hundreds of millions of people use Windows to bring their passions to life. Changing the world inspires all of us who work on Windows, and it's at the core of our mission to help people do amazing things using the power of software. And when people do amazing things, they can change the world.
(PRODUCT)RED™ is an innovative and sustainable way businesses and consumers can work together to change the world. Working with (RED)™, companies create products with the
(PRODUCT)RED brand. When you buy
(PRODUCT)RED, a portion of the profits goes directly to The Global Fund to help eliminate AIDS in Africa. There's no extra cost to you. (RED) reflects our values and is a perfect fit with our belief in the power and potential of the individual. Windows is proud to work with Dell and (RED) to help eliminate AIDS in Africa. Now your choice of a PC can help change the world.
(PRODUCT)RED brand. When you buy
(PRODUCT)RED, a portion of the profits goes directly to The Global Fund to help eliminate AIDS in Africa. There's no extra cost to you. (RED) reflects our values and is a perfect fit with our belief in the power and potential of the individual. Windows is proud to work with Dell and (RED) to help eliminate AIDS in Africa. Now your choice of a PC can help change the world.
Overview How (RED) Works
In about 60 days, a person with HIV/AIDS in Africa can experience what we call the Lazarus Effect. It’s the result of just two pills a day of antiretroviral treatment.
You can help make the Lazarus Effect come to life. Your choice of a Dell (PRODUCT)RED PC could provide more than six months of antiretroviral medication for someone living with AIDS in Africa.
You can help make the Lazarus Effect come to life. Your choice of a Dell (PRODUCT)RED PC could provide more than six months of antiretroviral medication for someone living with AIDS in Africa.
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Smart shopper notes that the Dell (PRODUCT)RED XPS M1330 laptop costs the same as other XPS M1330 laptops with the same configuration. But the (RED) one generates $50 to help eliminate AIDS in Africa.
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Shopper buys the Dell (PRODUCT)RED XPS M1330 laptop with Windows Vista Ultimate (PRODUCT)RED. Dell and Microsoft send a $50 contribution directly to the Global Fund—not to (RED).
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The Global Fund uses 100% of this money to finance HIV health and community support programs in Africa, with a focus on women and children.
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The $50 helps a person affected by HIV in Ghana, Swaziland, Rwanda, Lesotho, and other countries to be granted (RED) money in the future.
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THE RESULT? You have a new Dell (PRODUCT)RED XPS M1330 with Windows Vista Ultimate (PRODUCT)RED and you helped save a person's life. If you like that, you can buy more (RED) stuff or even get INSPI(RED) to donate more money directly to The Global Fund at www.theglobalfund.org
/en/donate
/en/donate
(PRODUCT)RED is a trademark of The Persuaders, LLC and is licensed to (RED) partners. The goods and services of (RED) partners bear the (PRODUCT)RED trademark to support (RED).